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Genrational Behavioural Differences
Baby Boomers – “A baby boomer is a person born between 1946 and 1964 in the United Kingdom, the United States, Canada, or Australia. Following World War II, these countries experienced an unusual spike in birth rates, a phenomenon commonly known as the baby boom”. (Wikipedia - Baby Boomer)
Generation Y – “The term Generation Y first appeared in an August 1993 magazine AD Age editorial to describe those children born between 1981 and 1995. The scope of the term has changed greatly since then, to include, in many cases, anyone born as early as 1976 and late as 2000. There is still no precise definition of years, some theorists also place a cusp generation MTV generation between X and Y, 1975–1987”. (Wikipedia - Generation Y)
The social interaction and learning habits of today’s graduates are very different to those of the baby-boomer directors and senior managers trying to lead and manage them. Socially, the world has changed a lot since the introduction of the World Wide Web, mobile phones and instant messaging in the nineties.
Added to these are the more recent social networking tools of the “naughties” such as Facebook, MySpace, Bebo, YouTube, Flickr and many more. Even the learning traits and the availability of information on the web allows these “millennial” students to find and consume information much easier than for their superiors in the sixties and seventies. Web2.0 sites such as Slideshare, Wikipedia, and the millions of blogs in the blogoshpere allow them to keep up-to-date with what is happening much more rapidly.
They are the most connected generation there has been. They can communicate, track, share, edit, search, and contribute to the collective social computing phenomenon. They learn how to interact with technologies much faster than their predecessors, and react to change much easier.
Latest page update: made by mooneycol
, Nov 22 2007, 12:05 PM EST
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